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[at-l] BackpackingLight.com
- Subject: [at-l] BackpackingLight.com
- From: johno at monmouth.com (John O)
- Date: Thu Jul 10 11:59:21 2003
Dear BackpackingLight.com Newsletter Subscribers:
>
>I just wanted to take a few moments to communicate to you what's in
>development at BackpackingLight.com. From viewing the Web site, you are
>already aware of a few new projects.
>
>==============
>Exclusive Gear
>==============
>
>We are working deals and negotiating designs with top-notch cottage
>manufacturers to bring some awesome gear to the marketplace, to be
found
>only at BackpackingLight.COM. You've already seen one of these items
>described - the Arc Alpinist X - on our Website:
>
>http://www.backpackinglight.com/cgi-bin/backpackinglight/00097.html
>
>We are also finalizing a few other designs, including an innovative
hybrid
>soft/hardshell jacket designed to replace a windshirt and a rain jacket
>for wetter climates, and an ultralight bivy sack for tarp campers.
>Subscribers will receive detailed info on these products in a members
>newsletter to be sent out on Friday (more on that below).
>
>==============
>Online Catalog
>==============
>
>Currently we are managing subscription and publication payments through
>our PayPal account, which of course, is a pain and has a high overhead
for
>order processing, as many of you know. We are in the process of moving
to
>an automated e-commerce system (VeriSign-based) so we can accept the
major
>credit cards (MC/Visa/Amex/Disc)online or by phone. This system should
be
>in place by Labor Day. Until then, we appreciate your patience.
>
>=====================
>Used Gear Marketplace
>=====================
>
>Our online gear sale was, once again, a huge success, and we received a
>lot of inquiries from you about creating an online used gear
marketplace
>where your stuff was marketed and sold on consignment to a highly
targeted
>online community of lightweight backpackers. We want to get some
comments
>back from you. Specifically, would you be interested in selling gear on
>consignment through us?
>
>==================
>Editorial Calendar
>==================
>
>Alan and I are finalizing the editorial calendar for the next twelve
>months. We've got some very cool things coming down the pipe, in terms
of
>both product reviews as well as technique and feature articles. Stay
>tuned. We'll try to have it online in a week or so.
>
>=============================================
>Gear List Contest - Free Stuff to the Winners
>=============================================
>
>We're having a gear list contest. We'll be evaluating winners based on
>their ability to put together a gear list that addresses the following
>criteria: (1) multiple uses from single pieces of gear, (2) a tightly
>integrated clothing, shelter, and sleep system, and (3) appropriate for
>anywhere in the lower 48 U.S. during July or August. Submit your gear
list
>via publisher@backpackinglight.com. Break your list into the following
>categories: Shelter, Sleep system, Pack, Clothing, Footwear, Cooking
Gear,
>Water Storage and Treatment, and Miscellaneous items. Each item should
>include its weight to the nearest ounce, at least. Include no more than
>one page or so of annotation that discusses the rationale behind your
gear
>selection. We will submit the lists to a panel 'o judges that includes
>other members of the lightweight backpacking community and announce the
>judges' top picks in a month or so. Winners will receive a free
>BackpackingLight.COM subscription and free copies of Lightw!
>eight Backpacking 101 and Clothing and Sleep Systems for Mountain
Hiking,
>and have their entries published at the website. Deadline for
submissions:
>July 18.
>
>================================
>Friday's Members Only Newsletter
>================================
>
>We will be sending out a member's only newsletter to our subscribers on
>Friday that includes more detailed information about the new products
that
>are in development, their pricing, expected availability, member
discount
>information, how to get on the priority list, etc.
>
>Ryan will also be commenting in the newsletter on emerging research in
the
>area of backcountry water quality and treatment, with some equipment
>recommendations specifically for lightweight hikers.
>
>Finally, we'll be offering a 50% off subscriber's special on the print
>versions of Lightweight Backpacking 101 and Clothing and Sleep Systems
for
>Mountain Hiking. You'll be able to access the discount from a private
URL
>from the email.
>
>=========
>Overheard
>=========
>
>We received a great quote today that was posted on the Internet (the
>Ultralight forum at Backpacker.com), regarding one of "our"
>recommendations to use a GoLite Bark (microfiber) shell as our sole
>raingear for the Pacific Northwest. Here's the exact quote:
>
>"...Some of their advice was ludicrous as well like packing a Bark
>(micro-fibre) jacket as your primary shell in the PNW, get real. Those
>guys are nuts."
>
>Here's another classic example of something taken out of context. Jim
>Nelson, our co-author for Clothing and Sleep Systems for Mountain
Hiking,
>is a huge fan of the Bark, and it is his primary jacket for hiking and
>climbing - in the Cascade range of the Pacific Northwest. He qualifies
his
>use because a poncho-tarp is usually taken as his overhead shelter and
>raingear for serious rain. Does Jim need to "get" real? Is he as "nuts"
as
>this forum poster makes him out to be? Jim is the owner of Pro Mountain
>Sports in Seattle, one of the few shops in the nation to embrance the
>lightweight ethic as a norm. Jim is also a level-headed and highly
>competent mountain guide, has made several difficult first ascents, and
is
>the author of some of the best Cascade range guidebooks to be found
>anywhere. In other words, he's got the experience - and successes -
that
>allows us to put some faith in his ideas.
>
>You can read this quote and more on our new Buzz page:
>
>http://www.backpackinglight.com/cgi-bin/backpackinglight/buzz.html
>
>=========
>Thank You
>=========
>
>Finally, I want to extend a heartfelt thanks for sticking with us
through
>some difficult times last year. In January 2002 my wife gave birth to a
>stillborn daughter and the experienced wreaked havoc on our emotional
>stability for many months. I received - literally - more than 400 email
>messages from BackpackingLight.com readers with kind words, support,
>encouragement, and more. Thank you. Stephanie and I are doing well and
>appreciate the amazing words you gave to us.
>
>We are now back on track and ready to roll.
>
>I wish everyone a great summer and hope you enjoy your time in the
>Cascades, Sierras, San Juans, Rockies, Winds, Tetons, Yellowstone,
Whites,
>Appalachians, 'Dacks, the Bayou, or wherever else your lightweight
hiking
>adventures take you!
>
>Godspeed,
>Ryan Jordan